Director Sales & Marketing (Washington) Job at Highgate Hotels, LP, Washington DC

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  • Highgate Hotels, LP
  • Washington DC

Job Description

Overview


The Director of Sales & Marketing is primarily responsible for leading & driving top line revenue strategy for traditional sales related segments to include group, volume transient & catering. The individual is additionally responsible for staying ahead of market trends, market share movement and ongoing competitive hotel analysis, while directing the property sales teams (rooms & catering) to insure budgeted revenues are met or exceeded. The Director of Sales & Marketing is also responsible for developing and implementing a marketing communications plan designed to achieve the desired positioning for the hotel, as well as managing the sales and marketing budget that supports revenue attainment.

Details


Requisition ID: 2025-71446 | Category: Sales/Marketing | Job Location: US-DC-Washington, DC | Compensation: USD $90,000.00/Yr. USD $100,000.00/Yr. | Compensation Type: Yearly

Responsibilities




  • Responsible for leading & driving top line revenue for traditional sales segments to include group, volume transient & catering.


  • Assesses & reacts to market trends, market share & the competitive hotel environment.


  • Develops and implements a marketing communications plan designed to achieve the desired positioning of the hotel, as well as manage the sales & marketing budget that supports all initiatives.


  • Act as the hotel's voice of the customer and communicate key issues/concerns at all levels of the organization.


  • Fluent in reading/assimilating/using Smith Travel Research data, financial P&L, mix of sales, forecasting, group pace/position & a wide array of traditional hotel reporting.


  • Ability to understand and communicate market trends, demand generators, supply/demand and economic factors affecting hotel performance.


  • Conduct comprehensive competitive set reviews, SWOT analysis & keep tabs on new supply.


  • Understand GEO source & ability to develop a plan to penetrate the primary markets.


  • Develop/implement key segment strategy & managing key accounts (both existing & target).


  • Design effective sales deployment schemes & market assignments.


  • Develop sales goals designed to achieve budget & market share targets.


  • Manage group pace measurement and set sales production goals.


  • Manage sales activity & travel schedule.

Qualifications




  • Bachelor's degree preferred in Marketing


  • At least 3 years' experience as a sales leader, with prior hotel sales experience.


  • Experience dealing with/communicating with ownership groups and asset management.


  • Proficient in managing/using sales automation (DELPHI) & PMS systems.


  • Experience working collaboratively with revenue management.


  • Well rounded knowledge of all market segments and channel sources, as well as ability to develop a strategic plan for each.


  • Excellent communication and presentation skills.


  • Strong interpersonal skills and ability to work in a team environment.


  • Ability to direct, lead, train, motivate & drive a direct sales team; and develop a cooperative & competitive team spirit & winning attitude.


  • Must be proficient in MS Office including Word, Excel, and Power Point.


  • Must be able to multitask and prioritize departmental functions to meet deadlines

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Job Tags

Full time,

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