Job Description

Get AI-powered advice on this job and more exclusive features. Direct message the job poster from FX Staffing Owner/Recruiter/Dad/Husband at FX Staffing Executive Search (23000 +) matt@fxstaffing.com 513-314-3961 Our Client is seeking an experienced and data-driven Email Marketing Manager to lead the strategy, execution, and optimization of email marketing campaigns across our portfolio of retail brands. The ideal candidate has a strong background in email and lifecycle marketing, with a working knowledge of SMS and a deep understanding of the customer journey. This is an exciting opportunity for someone who thrives in a multibrand, fast-paced retail environment and can blend creative thinking with analytical precision. Key Responsibilities: Own end-to-end email campaign execution, including segmentation, content planning, testing, deployment, and reporting. Develop and manage lifecycle marketing programs (e.g., welcome series, abandoned cart, re-engagement, post-purchase). Collaborate with merchandising, creative, and product teams to plan and calendar promotional sends. Analyze performance metrics (open, click, conversion, revenue per email) and make data-driven recommendations to improve results. Manage SMS marketing campaigns as part of integrated lifecycle efforts, coordinating timing and messaging with email. Work with multiple brands under a unified lifecycle strategy while tailoring messages to fit each brand voice. Partner with internal designers and developers to create compelling email templates and ensure best-in-class rendering across devices and inboxes. Maintain a strong understanding of email best practices, inbox deliverability, privacy regulations (e.g., CAN-SPAM), and platform capabilities. Qualifications: 5+ years of experience in email marketing, CRM, or lifecycle marketing, ideally in the retail or ecommerce industry. Familiarity with SMS marketing platforms and strategy. Experience managing campaigns for multiple brands or customer segments simultaneously. Proficiency with ESPs such as Klaviyo, Salesforce Marketing Cloud, Listrak, or similar platforms. Strong analytical skills with ability to interpret data and identify actionable insights. Understanding of HTML for email and/or comfort working with designers on responsive layouts. Detail-oriented with excellent organizational and project management skills. Strong communication and cross-functional collaboration skills. Preferred: Experience in ecommerce for consumer products or seasonal goods. Exposure to loyalty programs or personalization tools. Basic knowledge of graphic design tools (e.g., Figma, Adobe XD, Canva). Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Information Technology Industries Consumer Services Referrals increase your chances of interviewing at FX Staffing by 2x Inferred from the description for this job Medical insurance Vision insurance 401(k) Get notified about new Email Marketing Manager jobs in Cincinnati Metropolitan Area . We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr FX Staffing

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